A business blog can be a great tool for targeting a niche market on the Web and social media sites like BizSugar.com can be a great way to leverage that content. As BizSugar CEO Anita Campbell told Donna Maria Coles Johnson of the Indie Business Blog in a podcast Monday: …whether you have a decent Read more about Leverage Your Business Blog With Social Media[More…]
Why is it so important for your small business to be social? Last week Valentine Belonwu, an active member here at BizSugar and blogger at Big Money Web was good enough to mention the BizSugar community as one of the top 92 social networking sites for 2010. (Thanks so much, Valentine. We appreciate it.) But it got Read more about Five Reasons Businesses Must Be Social To Survive[More…]
In his book The Tipping Point: How Little Things Can Make a Big Difference, Malcolm Gladwell tells the rather unusual story of William Dawes, a contemporary of Paul Revere who was unable to create the same furor as Revere did with a similar ride to alert colonists that “The British are coming” in April 1775 Read more about Building Your Own Brand of Awesomeness[More…]
If you’re running a small business today or thinking of starting one, you’ve no doubt heard of the benefits of social media in marketing that small business to the world. Of course, here at BizSugar we’re passionate about both small business and the use of social media as a marketing and networking tool. Social media Read more about Five Ways To Make Your Small Business More Social Today[More…]
When you share small business news through social media here at BizSugar or anywhere around the Web, you boost your authority as an expert with your network creating the opportunity for referrals, partnerships and other connections based on your unique knowledge. As Greg Fry of Bloggertone and a regular BizSugar contributor explains, “Sharing is caring and Read more about Sharing Small Business News Via Social Media[More…]
Using online video in your social media or on your favorite small business news site can be important for lots of reasons. Here at BizSugar, it’s just a question of adding a link directly to a video on YouTube or whatever other video site you may prefer and sharing your online video with the whole community. Read more about Using Online Video In Your Social Media[More…]
Though it may be hard to believe these days, there are still plenty of businesses that doubt the validity of social media both as a marketing tool and for its actual ability to generate sales. For example, back in May, a survey conducted by Citibank Small Business, a division of Citigroup Inc., found that three quarters of respondents Read more about How Social Media Helps Your Business Make Money[More…]
Like any successful rock band, a good social media community has its groupies, those faithful fans whose devotion goes far beyond the average user’s into the realm of true passionate involvement. Here at BizSugar, we’re gratified to have such fans, folks like Heidi Kalman (here’s her story), who’s taken the time to post some very thoughtful Read more about Advice From A Social Media Groupie[More…]
Just like produce at your favorite supermarket or farmer’s market, content and information introducing you and your expertise to members of your social media community, whether BizSugar or any other, must be tantalizing enough to make visitors want to return again and again and of sufficient quality to inspire trust on the part of potential Read more about 10 Tips For Marketing With Social Media[More…]
Just like the community in which you live, social media neighborhoods are created by the people who inhabit them. Here at BizSugar.com, for example, we feel we have one of the best online communities on the planet, but making a difference in your social media community or neighborhood has to do with your effort and the efforts Read more about Five Tips For Your Social Media Neighborhood[More…]