Small businesses need every competitive advantage they can get. Have you considered all your options for using sustainability to better engage your customers and employees and increase your profits?
Join us in the BizSugar Mastermind Community to discuss how your business can benefit from knowing more about sustainability practices.
We invite you to take the survey as well to share your thoughts about your business, energy and sustainability.
2018 Q4 Small Business Energy Report Survey Results
Small Business Trends and Constellation Energy jointly sponsor these quarterly surveys to get insight into how focused small businesses are on reducing their energy costs.
They also want to determine which businesses feel their customers care about sustainability and how these companies can derive a competitive advantage by becoming more sustainable in their business practices.
You can see the full 2018 Q4 Small Business Energy Survey results here.
Have you ever wondered about small business owners’ motives for creating their businesses? Here are the responses from last quarter to that question:
Do you know what percentage of business owners believe their customers care about whether they run a sustainable business? It may be more than you think:
Did those results surprise you or did you expect them? Do you agree with them or think their estimates are too high or too low? Do you know how to use sustainability in your marketing?
Come share your opinions and discuss strategies for saving money and increasing your competitive advantage:
Already a member of the BizSugar Mastermind Community: See the discussion here.
Not a member, yet? Join us here. (All the resources are free.)
Besides getting free valuable tools, you can interact with successful business owners and the marketers and other specialists who serve them. And, your great ideas could end up among those added to a future post like this one!
Get your ideas more visibility while increasing your skills and finding new ways to make your business more competitive.
12 thoughts on “Are You Using Sustainability as a Competitive Advantage? Let’s Talk Strategy”
Sustainability is a critical business issue that is disrupting and affecting hundreds of people and brand perception. A responsible business is one that seeks to implement sustainability strategies that advance inclusive economic growth, social equality and progress and environmental protection to deliver long-term value. The survey and strategy in this post has given a lot of ideas to create a sustainable business. I found this article an interesting one and would like to read more blog posts from your end.
Thank you for commenting and taking the survey. We’d love to have you join the Mastermind Community, too.
Yeah, I believe in using sustainability as Competitive advantage. Small business owners should follow this strategy.
In some niches it can be very important. Organic food and energy are two examples.
I dropped a comment the other day.
But alas it is not to be seen here!
What happened to my comment.
Your comment that I am replying to went live immediately, right? I just saw it and it is already approved (although it is possible someone else approved it manually).
I approve comments and delete spam every day. And I check all the spam comments to make sure there are no real comments among them before I delete them. Are you sure you commented here and not on the post on Small Business Trends about Anita’s AMA? Those are awaiting moderation over there where I don’t have access to approve comments.
If you did comment here, I guess we’ll have to chalk it up to the glitches of modern technology because I didn’t delete it or see it.
I’ve owned a business for almost 25 years. Just from personal experience, Millennials seem to care more about sustainability than my generation (Gen X). I’d be curious to see if breakdown changes based on age or generation.
Thank you for taking the time to comment. The studies Constellation and Small Business Trends are doing have no questions about age or generation. Older studies did show that Millennials say they care more than other generations:
Sustainability issues often comes in NGO proposals. We are running many projects but our donors always ask for its sustainability when project got end. Thanks for sharing perfect article regarding business project sustainability.
Never mind about the competitive advantage. It’s just simply the right thing to do 🙂
Yes, and eventually people will realize that. But if pointing out the competitive advantage is what we need to do to get corporations whose #1 priority is profit to get on board, I’m all for it.