BizSugar Blog » Coal Creative’s DIY Branding Kit: Create Consistent, Branded Ad Campaigns on a Budget

Coal Creative’s DIY Branding Kit: Create Consistent, Branded Ad Campaigns on a Budget

Coal Creative’s DIY Branding Kit: Create Consistent, Branded Ad Campaigns on a Budget VIDEO REPLAY

Have you ever wondered whether you should be running branded ad campaigns? We examined the pros and cons with Coal Creative.

Find out why you should strongly consider branded ad campaigns. And discover how to create consistent, branded ad campaigns on a budget.

Watch the replay to see the presentation by Coal Creative‘s Creative Director, Samuel O’Connell, and Director of Strategic Communications, Jon O’Connell.

What You Will Learn About Branded Ad Campaigns

When you watch the video you will:

  • Learn the difference between your business’ brand and your advertising brand. Find out how balancing the two separates the kids from the grownups.
  • Get a scalable blueprint for crafting an effective, long term advertising strategy on any budget.
  • Pick up tricks on how to choose effective advertising channels for your particular business.
  • Find out how to develop ad messages and media for each channel.

It would be a good idea to save the video even if you aren’t ready to launch a branded ad campaign right now.

The more you know about your marketing options, the better you can strategize and prioritize.

Who is Presenting?

We will have two presenters for this event. They bring us a wide range of creative expertise from journalism to videography.

Video content is more common and critical in advertising than ever. And all of us need creativity in ad campaigns and landing pages that convert.

Samuel O’Connell, Creative Director

Sam O'Connell head shot

Samuel O’Connell has a strong background in video production, storytelling, creative marketing and web development.

He built and leads the creative team as Creative Director at Coal Creative.

 

Jon O’Connell, Director of Strategic Communications

Jon O'Connell photo

Jon O’Connell is an award-winning journalist and expert in media. He develops goal-oriented earned media strategies for their customers.

Jon is tasked with deploying multichannel content plans. And he is known for his on-message, concise content.

How to Contact Coal Creative

Visit the Coal Creative website. You can also follow them on the Coal Creative LinkedIn page.

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