We’ve blogged before about the benefits of social media for your small business here at BizSugar.com or using other social media sites. But as Anita Campbell, founder of Small Business Trends observes, using social media simply as a tool to market to potential new customers is missing a huge part of what social media can Read more about 10 Ways To Feed Your Customers With Social Media[More…]
You might have already guessed that here at BizSugar.com we’re HUGE fans of social media for small business. But while plenty of people are talking these days about how useful social media can be for your small business, it’s been our experience that many entrepreneurs have only scratched the surface of what social media can Read more about 10 Bright Ideas: Using Social Media for Your Small Business[More…]
We talk a lot here about social media and all the different ways small business owners can leverage it to attract an audience, stake their claim, and, ultimately, grow a better business. To further the conversation, we’ll be starting a new series here on the BizSugar blog where we reach out to small business owners (and even some big brands!) to hear about how they’re using social media and what advice they have for other businesses and brands just getting started.
Our first interview comes from Adam Wallace, the Director of Digital Marketing at the Roger Smith Hotel. The Roger Smith Hotel has been nicknamed “the social media hotel” (which we get Adam’s thoughts on!) due to its proficient use of platforms like Facebook and Twitter. We were lucky enough to grab a few minutes with Adam to hear about why the Roger Smith Hotel became involved in social media, what they’ve learned, and what advice they have for others.
Let’s hear from Adam. [More …]
Whatever your small business Web presence, social media offers you the opportunity to boost awareness of your brand online through discussion and interaction. Here are three simple ways to get the discussion going and give your online brand some increased visible by simply sharing with your community. 1. Get a discussion going around your brand. Read more about Three Ways To Boost Your Brand With Social Media[More…]
(Editor’s Note: A few weeks ago, blogger Jason Kienbaum posted an article about the social media sites for small business owners to keep an eye on in 2011 and was nice enough to mention BizSugar as part of the mix. We were so happy we asked Jason to join us this week on the BizSugar Read more about Small Business Social Media with Jason Kienbaum[More…]
What are your plans for using social media in your small business in 2011? In a recent post, small business consultant Jason Kienbaum mentioned a bunch of social media sites small business owners should be aware of in 2011, including BizSugar.com. Thanks for the shout out Jason! We can think of at least 10 reasons Read more about 10 Reasons to Recommit to Small Business Social Media in 2011[More…]
Like prospectors panning for gold in the Old West, your small business must stake a claim in the vast new frontier of social media where the opportunity for a real strike with your target audience seems likely. And, like those rugged frontier men in history books and old movies, you must first develop a keen eye Read more about Stake Your Claim With Social Media[More…]
Of all the possible metaphors for maintaining a social media presence, whether as a small business owner or in any other endeavor, perhaps the best is that of a gardener. Of course, we’ve done our share of gardening around here at BizSugar and thought we’d share a few simple tips on how to cultivate your social Read more about A Gardener’s Guide To Social Media[More…]
Social media sites like BizSugar.com and others are amazingly powerful tools helping to gain visibility for your business, product, service or topic. But first it is important to know the basics of being a good social media citizen. Here are 10 dos and don’ts to be sure you give your social media community as much Read more about 10 Dos and Don’ts for Being a Good Social Media Citizen[More…]
To be or not to be. That is the question. In fact, there are many questions when managing an online small business network. Small business networks and online communities are an excellent way to brand your products or services, to network and to build community with potential customers and to draw attention to your Website. Read more about The Shakespearean Guide To Small Business Networks[More…]