With more sales being our Mastermind Community members’ #1 challenge (per our recently completed survey), we’re focusing on how to increase them. Find out how to use advanced email marketing automation to increase conversions.
Members can go to this particular Town Hall Event here.
Not a member? No problem. You can join for free. Join the BizSugar Mastermind Community by clicking the button below.
Once you’re a member, click the button below to go directly to this event in our Mastermind Community Forum.
We have two experts from Zoho Campaigns: Aishwarya Ashok and Sharanya Ramachandran to answer your questions. The Town Hall discussion is now open. They’ll reply on Wed. 3/18/20 at approximately 1-3 p.m. CT.
Come by and ask your questions on how to implement or improve your advanced email marketing automation between now and the end of this event Wednesday, March 1, 2020 at 3:00 p.m. CT.
What is Email Marketing Automation?
Marketing can seem more confusing than ever as the tools start overlapping each other. Do you need a CRM or email marketing or marketing automation? Which tools handle one or two or all of these? We hope you’ll ask questions of our guests to find out more.
Many start out with just email marketing alone. Then they realize they need a CRM to track email leads. And later, they realize if they could automate moving the leads between lists that would be far more efficient.
What if you could do everything in one place? You can, with the right tools. While there are many options, our guests are experts at using Zoho Campaigns.
What is Zoho Campaigns?
Zoho Campaigns is an email marketing automation software from Zoho’s suite. It is billed as “Email marketing software that drives sales”. It allows you to:
Create, send, and track email campaigns that help you build a strong customer base. From beautiful email templates to an easy-to-use editor, and automation tools to real-time analytics, Zoho Campaigns has it all.
If that sounds like a great idea to you, this event can get your questions answered.
Email Marketing Expert Diaries
Expertise from passionate email marketers is being collected by Zoho Campaigns in their Email Marketing Expert Diaries series. Use them as a resource to learn email best practices and tips. Join the discussion on Twitter using the hashtag #SmartEmailMarketing.
Who is Sharanya Ramachandran?
Sharanya is a Senior Product Marketing Manager at Zoho. She has taught email marketing and marketing automation master classes. She works at Zoho Campaigns. Find out more in her LinkedIn profile,
Who is Aishwarya Ashok?
Aishwarya Ashok is a Product Marketing Associate at Zoho Campaigns. You can connect with Aishwarya on LinkedIn and Twitter.
Ready to Get Your Email Marketing Automation Questions Answered?
Come by and ask your questions now on how to implement or improve your advanced email marketing automation between now and the end of this event Wednesday, March 18, 2020 at 3:00 p.m. CT.
Members can go to this particular Town Hall Event here.
Not a member? No problem. You can join for free. Join the BizSugar Mastermind Community by clicking the button below.
Once you’re a member, click the button below to go directly to this event in our Mastermind Community Forum.
Just wanted to thank you for the opportunity, am going to join the bizsugar mistermind community. It’s sounds like a platform for growth. Thanks for the updates.
Automation is necessary. Learning it will be helpful for all of us. Will try to connect for the seminar for sure
Hi Anthony,
There was a live event that is passed already; however, you can read all the questions and answers in our Blogger Mastermind. There are buttons in the post for you to join for free.
Unfortunately, missed the seminar. When is the next upcoming seminar? Anything in the pipeline?
Hello Yam,
Even if you missed the live event, you can join our Mastermind Community and read all the questions and all of our guests’ answers. They are a great resource with expert advice on many topics. To join, just use the links or buttons in this post.
Your post is really having a piece of good information about automation. I really like it but I am facing some problems while creating account here. When I click on sign up, I don’t see any sign-up option there. Can you please tell me how I join the community and interact with all of you experts.
Hope your reply come ASAP.
Hello Anki,
Please see How to Log into BizSugar Sharing and the New BizSugar Mastermind Group for a detailed explanation with images on how to join and log in.
Hey, I am also doing automation for my news website. Recently, I started a News website that is fully automated and for email marketing, I am currently used ConvertKit. It was also a great email marketing platform.
Hi Gail,
Very sad to note that I really missed this wonderful session with Zoho members.
Anyways good to read about the activities of Zoho.
Though in the initial stage there were some hiccups while using this wonderful tool here, later with the help of you it rectified soon. Good to know more about this wonderful tool’s many good features.
Keep Going
Keep sharing
Best Regards to All
Stay Home Stay Safe.
Happy weekend too
~ Phil
Hi Philip,
Actually, because of what is going on in the world today, the Town Hall for this event is still open. You can leave a question there and hopefully they’ll be by to answer late questions.
Hi,
This is really a nice information on email marketing automation. However i have one doubt which i would like to ask here: How to improve the open rate of mailer sent? I have been trying to find the answer of this question so that I can work on it to improve open rate.
Thanks!
Hello Vishnu,
To improve open rates, focus on subject lines. There is research around that indicates what types of subject lines work best. And you can split your mailing to test multiple subject lines.
A common way to test is to send 10% of your list subject line A and another 10% of your list subject line B. Then use whichever subject line had the highest open rate to send to the rest of your list.
Any idea on pricing?
Hi Anirudh,
Pricing of what, specifically?
hi any idea about pricing
Hi Niharika,
Sure. You can see pricing for Zoho Campaigns here.
Hey!
thanks for providing us a very informative article on email marketing.
Advanced Email Marketing looks promising…
I’m joining the community
Hey Hi am very clear about email marketing after reading this, Thank you.
Thanks, Gail for writing this blog. It is very informative. I learned a lot.
Well written article about email marketing. I like it very much and thanks for sharing this useful and informative article.
Thanks for sharing such informative content. I’ll remember these things.
After Reading Your article i understand the Zoho Campaigns
Thanks for sharing this article. Email Marketing have become more important than ever! It plays a major role in the Gaming Industry. That being said, What do you think about marketing automation softwares?
I think marketing automation software’s will effectively boost email marketing ROI’s. Can it be deployed like this article?
This is amazing. I really enjoyed your content. Good job and keep it up.
Thank You!
Hey, I like your article… It is Useful post for us….Amazing read i love this post thank you for sharing.
Email marketing is a very good way to convert a potential lead into conversion. But I want to ask how to get that potential lead and subscribe to my emailing list cause many visitors don’t subscribe & not even many buyers. At that point this tool feels like a waste.
Hey, I like your article… It is Useful post for us….Amazing read i love this post thank you for sharing.